Aussie slang is the art of making every word shorter and adding an -o or -ie at the end. If it can be abbreviated, it will be. "This arvo we're heading to the servo for some bevvies." Strewth.

Cooked
Janna · United States Just recorded
"Cooked? You may think that is a positive thing because you know cook means like you're cooking up something but actually no, cooked literally means like you're done, you're exhausted, you're in trouble, you're doomed. That's basically what cooked means. An example would be oh my god guys my mom just caught me vaping. I am so cooked."
Cooked
Haley · United States Just recorded
"Bro really thought he cooked with that comment. Cooks. So that means, like, you did something impressive or smart or just, like, really well done, essentially. Um, I'm American from the United States."
Soft launch
Janna · United States Just recorded
"Self-launch is the opposite, not exact opposite, but yeah, pretty much. It's when you're announcing something, but not full-on, in a low-key way, I would say. You're basically inferring, you know, whatever you're announcing. You're not straight-up saying it, so for example, let's say someone wants to self-launch their relationship. They wouldn't post a picture of them and their significant other. They maybe might post a date they were on, with maybe just a figure showing, or not even the full person showing. An example would be, oh my god, I can't wait to self-launch my relationship with David tomorrow."
Hard launch
Janna · United States Just recorded
"Hard launch. Hard launch is when you announce something, very like straight up, very obvious. Could be a relationship, could be a business deal, could be a job. So hard launch is just putting it out there, super obvious, and you know, you don't really have to infer into things. An example would be, Yo man, I'm hard launching my business at a pop-up next week. I'd love if you guys can come and support."
highkey
Haley · United States Just recorded
"I'm high-key obsessed with this song. High-key can mean, like, very openly, feeling very strongly, like it's well-known about you or about this topic. I'm American. I'm from the United States."
Cool as a cucumber
Hugues · United States
"Cool as a cucumber Something you say about someone to say that they're very calm and in their element Absolutely zero panic. Oh Man I'm so nervous the plays about to start look at how many people are in the crowd They're gonna be watching us. Aren't you nervous too, dude? Listen, I don't know what's going on with you, but I am cool as a cucumber. I'm gonna smash this thing"

Hard launch

The loud, official cousin of the soft launch. A hard launch is when you finally show your new partner full face, no hiding, with a caption that leaves no doubt. After weeks of cropped elbows and mystery hands, the hard launch is the big reveal, the social media equivalent of bringing them to the family dinner.

"She finally hard launched the boyfriend on her birthday post, and the comments section went absolutely feral within minutes."

Cooked

Means you're absolutely done for. Finished. Beyond saving. Could be because you're sunburnt to a crisp, hungover past the point of no return, or you just did something so catastrophically dumb there's no coming back from it. Aussies have been using it for yonks but it's crept into internet speak worldwide too. If someone calls you cooked, just accept it and have a lie down.

"Went to Bondi without sunnies or sunscreen and now I look like a lobster, mate I am absolutely cooked beyond all repair."

Soft launch

The subtle introduction of a new romantic partner on social media before making things official. A background appearance in a story, a half-visible hand in a photo, just enough for your followers to notice without having to commit to a formal announcement. It is strategic, slightly calculated, and very much a product of the Instagram age of dating.

"She posted a brunch photo and there was clearly a bloke's arm in the corner. Soft launching him, no doubt about it"

Highkey

The opposite of lowkey. If you highkey want something, you're not keeping it chill or subtle, you're admitting it loudly and proudly. Works as an intensifier meaning openly, obviously, no pretending. Big in memes, TikTok captions, and group chats when everyone’s done with nuance and just wants to say the truth out loud.

"I highkey need a holiday, mate. Been on Skyscanner since breakfast and my Monzo balance is glaring at me like I'm doing something illegal."

Cool as a cucumber

When you’re cool as a cucumber, you stay weirdly calm while everything’s kicking off. It’s the mate who doesn’t raise their voice in a queue, even when the world’s on fire. The image is simple: cucumbers are literally cool to the touch, so the phrase is basically saying you’ve got fridge-level composure.

"Fire alarm’s blaring, everyone’s bolting down the stairs, and Nia’s still at her desk sipping tea and emailing IT, cool as a cucumber."

Voices of the people

Theory is all well and good... but what we Magikitos really love is hearing the people of Australia in their natural flow. If you know a typical expression from there, send us a voice note on WhatsApp using it with a real example. We will add it to the voices of your area!

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