What it means

Means properly tiny and a bit cute, like something that’s shrunk in the wash. You’ll use it for babies, pets, portions, or any little gadget that looks comically small. Can also tag a person as a bit timid or useless, but usually in a soft, affectionate way, not proper nasty. Very northern, very everyday.

Usage examples

"Our kid turned up with a diddy little can of lager, all proud. Couldn’t even crack it open. That new kitten’s diddy as well, fits in me hand."
"Look at the diddy little shoes they make for newborns, I cannot cope, they fit in the palm of your hand."
Tone
Affectionate Tender

Where it comes from

Northern English, big around Manchester and Liverpool, for something properly tiny and usually a bit cute, a diddy little dog, a diddy cup of tea. Probably a baby-talk echo of little, doubled up for affection. There is warmth in it, the word you reach for when small is not an insult but a reason to go aww.

Other ways to say it

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Voices of the people

Theory is all well and good... but what we Magikitos really love is hearing humans in their natural flow. That's why we collect voice notes that people send us on WhatsApp, recording themselves using the expression with a real, street-level example!

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